Case Study On

The Bestseller’s Path to Operational Excellence

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About the client

Bestseller India, a subsidiary of Denmark-based Bestseller, was founded in 2008 and has become a leading fashion retailer in India. Offering a diverse range of stylish, affordable clothing for men, women, and children, it boasts a strong portfolio of international brands. Known for quality, design, and customer satisfaction, the company has built a loyal customer base. Through its extensive retail network and robust online presence, Bestseller India is a major player in the Indian fashion industry.

The Challenge

Bestseller faces significant operational complexities in managing its fast-paced fashion retail environment. These hurdles impact efficiency and profitability across its operations.

  1. Inventory Management Difficulties
  2. Inaccurate Demand Forecasting
  3. Inefficient Allocation and Replenishment
  4. Assortment Optimization Struggles

Our Solution

Tailored retail planning solutions empower Bestseller to optimize inventory, forecasting, and distribution strategies.

  1. Merchandise Financial Planning (MFP)
  2. Open-to-Buy (OTB)
  3. Range & Assortment Planning
  4. Allocation & Replenishment

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